Messaging Director

Messaging + Naming · Atlanta, Georgia
Department Messaging + Naming
Employment Type Full-Time
Minimum Experience Senior Manager/Supervisor


We are looking for a strategic writer with a solid track record of clever copywriting, smart thinking, and people-first leadership. This role is responsible for a mix of oversight and direct contribution to branding projects for clients of a wide range of industries and sizes, while also living out our core values of courage, truth, and harmony.  

Our team has three main practices: brand strategy, writing/naming, and design all in service of our focused expertise in launching and refreshing brand identities. This role will lead a hybrid team of writers, namers, and strategists, as well as collaborate on cross-functional project teams. We believe in close collaboration with our clients, so this leadership role will work directly with founders, CMOs and CEOs to help lead them through the brand definition and expression process and report directly to our co-founder.  

This role is 33% challenging, encouraging, and reviewing (people/team development), 33% in the trenches doing the work (writing positioning statements, high-level brand messaging, defining brand voice, etc.), and 33% leading and guiding clients to smart answers. 

If you want to find the right mix of doing work you love and mentoring/managing a small, dedicated team, then this could be the gig for you.  

You should apply if you have:  

  • A deep understanding of a creative agency business as it relates to client management, fast-paced environment, a wide variety of client types, and workflow. 
  • Extensive people leadership skills and understand how to provide critical feedback while also empowering team members to thrive.
  • Extensive reps navigating complex brand problems, developing and writing brand positioning statements, audience personas, brand naming, architecture, and brand voice/messaging.
  • Extensive reps in the corporate rebrand process from research to launch to manage.
  • Near mastery of language, copywriting and high-level brand messaging.  
  • A knack for listening more than talking; translating client problems into clear goals.
  • A bias for collaboration and ability to work closely with strategists, writers, designers, and project managers. 
  • Stellar communication skills and plenty of experience leading presentations and facilitating sessions with clients.
  • A desire to mentor and develop direct reports to ensure their career growth.
  • An ability to inspire creativity and strategic thinking with all personality types.
  • A positive go-getter attitude, looking for autonomy and influence. 

D&I Commitment

We believe that in order to serve our clients well, our team must bring a diversity of backgrounds, identities and perspectives to the table and see this open role as an opportunity to expand the collective experience of our group.  We are an equal opportunity employer that is firmly committed to building a more diverse and inclusive workplace. Matchstic does not discriminate in recruitment or employment on the basis of race, color, religion, gender, orientation, nationality, age, disability, status or other non-merit factor.

About Matchstic 

We’re the brand identity house of the South, where strategic creatives and creative strategists create meaningful work together (and have fun while doing it). Our job is to help challenger brands take their identity to the next level by uncovering what makes them radically relevant, and leveraging their unique position to create a compelling brand identity. 

Learn more at 

Thank You

Your application was submitted successfully.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

  • Location
    Atlanta, Georgia
  • Department
    Messaging + Naming
  • Employment Type
  • Minimum Experience
    Senior Manager/Supervisor